One Dinosaur Tie at a Time

by Mark Johnson June 02, 2014

Our friend Mimi recently wrote a comprehensive history of Knotty Tie. From idea inception to full fledged business, Mimi's seen it all. She has the insider view. If you've ever wondered where we've been or where we're going, now is your chance to find out. Some highlights:

"...a Kickstarter project for an online tie customizer was born. Unexpectedly, instead of the $5,000 they had hoped to raise, Knotty Tie raised over $23,600. Along their 18 month journey, they went from being just a Kickstarter project to actually becoming a business."

"The first tie customizer they built was horrible. So was the second one. And so was the third one."

"Jeremy and Mark realized the key was focusing their attention to specific areas and to increase everyone’s skill set."

The whole story is over on Mimi's site. Check it out!

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